Giorgio Armani Sì Passione: The Fervor of Freesia

Not just a choice. A declaration of desire.

Where the original Sì whispers confidence, Sì Passione speaks it in bold, intoxicating italics. This is a fragrance of amplified emotion, a surge of luminous femininity, unapologetically romantic and fiercely vibrant. It captures the electric moment a spark becomes a flame, a feeling becomes a passion.

Created for the woman who feels everything deeply and acts on it fearlessly. It is not a scent for the sidelines; it is for the center of your own radiant story.

The Scent: Luminous Emotion, Bottled

A dazzling burst of fruit and flowers, anchored by a profound, sensual warmth.

Top Notes: An exhilarating rush of juicy blackcurrant and pear, sparkling with pink pepper. It’s not simply sweet, it’s effervescent, bright, and alive.

Heart Notes: The soul of the scent unfurls, a lavish, sun-drenched bouquet of rose de mai and the star of the composition, freesia. This note brings an addictive, honeyed floralcy that is at once tender and powerful.

Base Notes: The passion simmers into a deep, magnetic embrace of vanilla, patchouli, and cedarwood. It’s a warm, ambery finish that lingers on the skin like a memory you can’t and don’t want to forget.

Who It’s For: The Woman in Full Color

Sì Passione is for the woman who lives with her heart wide open. She is magnetic, driven by deep feeling, and attracts others with her radiant warmth and conviction. She is the romantic, the achiever, the friend who loves with her whole being. This is her signature, a scent that matches her intensity, her optimism, and her passionate embrace of life.

Black Rock Goods Curation Note

Our collection is built on bold expression and undeniable presence. We present Sì Passione not as a simple flanker, but as a heightened, luminous chapter in the story of modern femininity. It captures the Black Rock ethos of strength in emotion, a fragrance that is both powerfully tender and tenderly powerful.

Details:

• Fragrance Family: Floral Fruity

• Intensity: High. A vibrant, long-lasting scent with remarkable projection and tenacity.

• Occasion: When you want your presence felt. For romantic encounters, celebratory moments, or any day you decide to live with passionate intent.

• Signature: The iconic Sì red, intensified. The bottle itself is a statement of bold, architectural elegance.