GUCCI BLOOM: An Exuberant Garden, in Full Voice

This is not a single flower. It is the riotous, joyous shout of a garden in ecstatic bloom.

Gucci Bloom is an olfactory rebellion against the quiet, the demure, and the expected. Created by Creative Director Alessandro Michele, it is a fragrance built on the radical belief that femininity is lush, wild, and uncontainably vibrant. Imagine a secret garden in the heart of Rome, where every white floral has burst open at once, carpeting the ground in petals and filling the air with an intoxicating, green-edged perfume. This is the scent of that moment, of pure, untamed, and gloriously full-throated life.

The Scent: The Symphony of a Meadow

A rich, enveloping white floral bouquet that feels both timeless and utterly modern.

Top Notes: A dewy, verdant breath of Rangoon creeper, a rare note that captures the living green stem and petal of a flower in one.

Heart Notes: The grand, intoxicating chorus, tuberose and jasmine sambac. This is the lush, creamy, and intensely romantic soul of the fragrance, a double bloom of heady, nocturnal florals that refuses to be ignored.

Base Notes: A warm, delicate foundation of orris root and musk allows the florals to float on a soft, powdery-soft skin, making the vibrant garden last for hours.

Who It’s For: The Verdant Romantic

Gucci Bloom is for the woman who is unabashedly herself. She is artistic, free-spirited, and sees the world through a lens of poetic beauty. She cultivates her own paradise, whether in her style, her home, or her heart. This fragrance is her anthem, a scent that is as bold in its romanticism as she is in her life. It is for the collector of beauty, the seeker of wonder, and the creator of her own joy.

Black Rock Goods Curation Note

Our collection is dedicated to scents with a distinct point of view and an undeniable presence. We present Gucci Bloom as a contemporary classic, a fragrance that redefined the floral genre for a new generation. It is not a whisper; it is a declaration. It captures the essence of maximalist beauty and bohemian elegance, aligning perfectly with our mission to offer pieces that are both transformative and true to a powerful, artistic spirit.

Details:

• Fragrance Family: Floral

• Intensity: High. A bold, long-lasting, and beautifully diffusive scent that announces your presence with a trail of petals.

• Occasion: For moments of artistic inspiration, lively gatherings, or any day you choose to wear your heart, boldly, on your sleeve.

• The Vessel: Housed in a minimalist, retro-inspired pink porcelain bottle, as charming and statement-making as the scent within.